1 in 4 tourism businesses will experience a shortage of labor

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Rental businesses are still suffering after years of pandemic, restrictions, and layoffs. According to NHO’s member survey from 2022, 1 in 4 businesses say they will have reduced capacity to accommodate guests, and 1 in 5 will have reduced profitability. This is not just about increasing costs and more expensive food, or that there are few visitors. Many tourists are planning to spend parts of their vacation in Norway this summer. The main reason is access to labor.

High demand for labour

Lockdowns during the pandemic led, among other things, to many employees in the tourism industry not returning. Particularly affected are small and medium-sized rental businesses in rural areas. In addition, today’s young future employees say they do not wish to work at a reception. They want to work remotely and when it suits them. This also reduces the supply of professionals. And those who return to the industry expect higher wages. The challenge of labor is unlikely to decrease in the years to come.

Digitalization is on the rise

A shortage of labor does not necessarily mean that opening hours have to be cut, on the contrary, it is an opportunity to think creatively and use modern, efficient solutions while also increasing sustainability in the business. Surveys show that 7 out of 10 guests actually prefer self-service solutions. Digitalization is rapidly advancing, and many businesses are now planning to invest in technology.

Improve the guest experience while increasing revenue

By using technology that simplifies administration and logistics for the business, one can save costs while improving the guest experience. Offer guests a frictionless journey by allowing them to access the rental property digitally from their mobile phone. At the same time, the business can stay open longer and increase revenue. Staffed reception in the evenings is no longer necessary because your guests can check-in and receive a digital key themselves. Your business operate on its own, making it possible to free up resources and time.

Contact us to learn how your business can easily get started with self-service access or read some of the success stories of Invite here.

(nhoreiseliv.no, https://www.thetravelinspector.no/news/2023/1/19/bemanningsproblemer-reiseliv-2023)

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